I've used buddy wash on my retrievers for over 9 years. I like it because it is 90% natural (may be 99%), I called the company a long time ago and cannot remember. Their fur is silky soft and the scents are beyond delicious! Great price, too.

I bought this because I prefer to buy natural and non animal tested products. I have trusted the company, Cloud Star, and it's a local company for me to support. This product smells fantastic and leaves my dog feeling clean. My dog is a wooly haired husky and this shampoo lathers up quite nicely with her long hair.

I purchased this shampoo because 1. it contains all natural ingredients, 2. is both a shampoo and conditioner, 3. had a pleasant smell. I hoped that the lovely smell would transfer to my stinky puppy and boy does it ever! My shih tzu smells fresh and his coat is extremely shiny and soft. This product doesn't lie when it says maximum huggability. Plus it is safe for puppies and won't intefere with any flea products you use.